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16 08, 2026

A Fresh Perspective on a Tough Problem

2026-08-15T10:54:25-04:00

The world disappeared overnight.

I stepped outside before sunrise into air so cold and wet it tasted like metal, and the lake was simply gone. Not hidden. Gone. The far shore, the treeline, the sky, all of it swallowed by a white so complete it felt less like weather and more like the world had been unfinished, erased back down to the canvas before the painter had a chance to lay in the background. I could smell wet pine and cold water and the faint sweetness of woodsmoke drifting from somewhere I couldn’t see. A loon called out, echoing across the water, and the fog swallowed the sound halfway, the way a held breath swallows a word.

I had forgotten something in the car at the landing, which meant a lake crossing. Fine on a normal morning. Not this one.

I eased the boat off the dock and idled out into the white, and within 20 feet the island behind me vanished as though it had never existed. The water was black glass, rippling out from the bow in slow rings that dissolved into nothing. Pine tops floated in and out of view like ghosts of trees, rootless, hovering, there and then not. Somewhere off to my right a cabin light glowed like a candle behind a bedsheet, a warm orange smudge with no house attached to it. It was a Thomas Kinkade Christmas card, if Kinkade had painted the version where you can’t find your way home.

Ten feet of visibility. Maybe less. My eyes strained at nothing and found nothing, and my ears took over the way they do when sight quits, listening past my own motor for the sound of another one. I told myself no one in their right mind would be out in this.

And that is exactly when a little red boat came out of the wall of white.

Two fishermen, hunting for a spot to drop a line, close enough that I could see the surprise on their faces, which was surely a mirror of the surprise on mine. They were moving faster than I was. A half second of nothing at all happened, and then it was over. A quick wave, two boats, two directions, back into the white.

My heart was still racing when I reached the next visible landmark. I set my compass, kept my hands steady, and felt my way across on faith and the compass needle until the dock appeared out of the murk. By the time I came back, the sun had burned every last thread of fog off the water, and it was a clear, blue, ordinary, beautiful morning. You’d never have known.

Life does that. You’re cruising along in the routine of your own life, and something comes out of the white at you, fast and close, and you never saw it coming.

What You Get

I try to live as transparently as I know how. What you see is what you get. The good, the bad, and once in a while the ugly, but it’s all out in the open where anyone can find it.

What troubles me is the opposite. The people where what you see is not what you get. The ones who play games, who talk behind your back, who gossip, who spread rumors, who say things about you in one room they’d never say to your face in another.

I used to be one of them.

Then one day I got my head handed to me. I said something unflattering about a man to a friend. The friend went straight to him and repeated it word for word. The man I had talked about called me. He confronted me directly, and he had every right to.

I could have denied it. I could have softened it, spun it, explained the context, done any of the thousand things we do to wriggle off a hook. Instead I took it like a man. I admitted it, I thanked him for telling me to my face what I hadn’t had the courage to say to his, and I apologized. Then I told him he’d taught me something I intended to keep.

There’s an old adage that’s proved true every time I’ve watched it play out: whoever gossips to you will gossip about you. The friend who brings you news about someone else is, at that very moment, showing you exactly what he does with news about you.

Why We Talk

The psychology of it is more interesting than you’d think, and less flattering.

Most negative gossip is a shortcut. Psychologists call it downward social comparison, which is a clinical way of saying that tearing someone down is the cheapest, fastest way to feel bigger without doing the work of growing. It costs nothing. It requires no change. And it feels wonderful, for about 90 seconds.

Often it’s envy wearing a costume. It’s far easier to whisper about someone’s success, someone’s marriage, or someone’s good fortune than to sit still with the ache of wanting it yourself.

C.S. Lewis got at the root of it in Mere Christianity. “Pride gets no pleasure out of having something,” he wrote, “only out of having more of it than the next man.” And then the line that lands: “It is the comparison that makes you proud, the pleasure of being above the rest. Once the element of competition has gone, pride has gone.”

That’s the whole engine. Gossip isn’t really about the person being discussed. It’s a small ceremony we perform to place ourselves one rung higher.

There’s another old line, usually credited to Eleanor Roosevelt but actually traceable to a 19th-century historian named Henry Thomas Buckle: great minds discuss ideas, average minds discuss events, small minds discuss people. I’ve never once been proud of a conversation that fell into the third category.

Since the day I got caught, I’ve been careful. If I don’t have something good to say, I don’t say it. But I’ll be honest with you. Sometimes I still want to. Sometimes the words are right there behind my teeth and it takes real effort to keep them in.

It Came Back

Not long ago, word got back to me that someone I considered a friend had said something ugly about me behind my back.

It knocked the wind out of me. Not the criticism. The friendship. I sat with it and felt genuinely hurt, and underneath the hurt was a question that wouldn’t leave me alone. What did I do to deserve this? Did I anger him? Did I wound him somewhere along the way without ever noticing?

My instinct was to confront him, exactly the way I was once confronted. Sometimes that’s the right call. But before I picked up the phone, I called a different friend to get some perspective.

Pride Before Love

“Why does this bother you so much?” he asked. “Welcome to the world. Have you never been betrayed before?”

Of course I had.

Then he took me to Romans 12, where Paul writes that we’re not to repay evil for evil, not to take revenge, but to leave room for God to sort it out. “If your enemy is hungry, feed him. If he’s thirsty, give him something to drink. In doing this you will heap burning coals on his head. Do not be overcome by evil, but overcome evil with good.”

“Understand what’s happening here,” my friend said. “The evil one wants you to react. He wants you to stir it up, to make this bigger than it is, to get you prideful and thinking, ‘After everything I poured into this friendship, this is what I get?’ Eric, your pride is standing in front of your love.”

He let that sit a second. Then he said, “Your response should be love. Not anger.”

Something in my chest let go. It’s a strange thing when an answer arrives and your body relaxes before your mind has finished agreeing with it, but that’s what happened. He was right. Meet the problem with love instead of a confrontation.

And once the anger stepped aside, other questions had room to walk in. What if I wronged him and never knew? What if he’s carrying something heavy right now? What if I failed to give him credit he’d earned, and this is what that looks like coming back around?

Ian Maclaren, a Scottish minister writing a Christmas message in 1897, put it in nine words that have outlived him by more than a century: “Be kind, for everyone you meet is fighting a hard battle.” Everyone. Including the one who just took a shot at you.

The world’s instinct is to fire back. But what if your instinct became the same grace that was extended to you, back when you’d done nothing to earn it?

Heap It On

Then my friend told me his own story.

He’d poured years into a man. Mentored him, backed him, opened doors for him. And the man turned around and stabbed him in the back. My friend’s first impulse was the natural one: cut him loose, close the door, move on with life. Nobody would have blamed him.

Instead he chose love. He kept calling. He kept showing up. He treated the man as though nothing had happened and just kept heaping those hot coals of kindness on his head, year after year, with no apparent return on the investment.

It took years for the reason to surface. The man had survived a horrific, traumatic childhood he had never told a soul about, and it had been driving his behavior the entire time my friend knew him.

Slowly, the relationship healed. And eventually the man came to Christ through the one person who refused to quit on him.

“God put a small voice in me,” my friend told me, “and it kept saying, you can’t give up on him. I put him in your life for a reason. Be there for him no matter how badly he treats you. Just keep showing up.”

That was decades ago. They’ve been close friends ever since.

Lewis Smedes, who wrote a whole book on this, said it as well as anyone: “To forgive is to set a prisoner free and discover that the prisoner was you.” My friend didn’t stay to rescue that man. He stayed and got rescued right along with him.

No Accidents Here

People get dropped into our lives on purpose.

Sometimes they’re angels sent to help us. Two showed up in my life just this year, each arriving at exactly the moment I needed them, each with a job to do that neither of them knew about. What looks random in the moment often turns out to have been architecture, and you only see the blueprint looking backward.

I carried anger for years over a man who wronged me. Looking back now, he did me a favor. He forced me into a lesson I was refusing to learn any other way. But before I could see that, I had to set my earthly pride down and ask the only question that ever helps: what am I supposed to learn here?

Bad things happen to good people. A dear friend of mine recently lost her husband. She could be shaking her fist at heaven asking why. Instead she’s rejoicing over the years she got, thanking God for every one of them, and trusting there’s something in this she’s meant to carry forward.

My prayers have changed over the years. I no longer pray for success. I pray for guidance, for lessons, for the courage to get through hard seasons, and for the ability to treat people with grace when they haven’t earned it.

Every customer I’ve ever had, every video I’ve ever sold, every person who has ever walked into an event I created, none of it came from my brilliance. It was a gift. So is every good thing in your life. And so, I’d argue, are a few of the hard things, the ones that arrive precisely because nothing else was going to get our attention.

Ask Yourself This

Human nature runs downhill toward the negative reaction. It takes no effort at all to get angry or get even.

But what if you changed the script? What if, instead of firing back, you set your pride down and looked inward first? What could I have done to cause this? How could I have been a better friend? How could I have loved this person better?

I slip up constantly. Pride gets in my way all the time. Ego walks in and tells me I built something, when the truth is that everything I have was handed to me. Whatever ability I’ve got, whatever timing worked out in my favor, it was given, and it can be taken back just as easily. Maybe that’s the point. Maybe it stays on loan so I keep leaning on the giver instead of admiring myself in the mirror.

Because I’m not anything special. And neither, if we’re being truthful, is the person who hurt you.

So here’s what I’d ask you to consider this morning. 

What are you facing today where someone needs grace from you and hasn’t earned it? What lesson have you been refusing to admit you need? 

And where in your life could you afford to lean a little harder on your Maker and a little less on yourself?

The fog burns off. It always does. But you still have to steer while you’re in it.

Eric Rhoads

PS: Once in a while I hear from my past.

A couple of years ago, a Facebook message showed up from a man I had no memory of at all. He reminded me that back in the mid-’80s he’d asked me for advice, and I’d told him to go start his own business. He was just a kid. He did it anyway, and he ended up building an empire.

For about half a second, pride crept in and whispered, “Eric, you’re so insightful.” Then the truth caught up. That kid was placed in my path because there was a plan for his life that would take decades to unfold. I was a vessel, nothing more, delivering a sentence that happened to land at the right moment. And odds are his success has since put him in somebody else’s path the same way.

There are no accidents.

When I got the call to go to China a year ago, my first instinct was to say no. Then that small quiet voice said: you need to go, and you need to take your kids. So I did. I met dozens of people over there and touched lives in ways I’ll probably never know about. Now I’m going back, and I’ll have the chance to do it again, whether it’s the people traveling with me or the people we meet along the way. I don’t know what will come of it. I only know something will.

Here’s the trip. From November 6 to 22, I’m leading a small group on a plein air painting expedition through some of the most staggering landscapes I’ve ever stood in front of with a brush in my hand. The Great Wall. The mist-wrapped karst peaks of Guilin. Ancient river villages. The hard urban contrast of Shanghai. I spent a month painting my way across China in 2025, and it genuinely changed how I think about composition and depth. The shapes don’t follow Western rules over there. I scouted this itinerary myself, and I’ll be at the easel alongside everyone the whole way.

Last week our trip planners told us they’re adding a second, smaller bus so we’ll have more room, more comfort, and more space for gear. Which means that even though we’d already hit our cap of 50 travelers, we can open up a few more seats.

If you want one, they’re at pleinairtrip.com/china.

A Fresh Perspective on a Tough Problem2026-08-15T10:54:25-04:00
9 08, 2026

The Chain of Service

2026-08-07T15:22:08-04:00

PS: Serving Up Top Artists This Month

A couple of years ago I recognized a trend. Some of the top artists are painting in gouache, a water-based medium that looks like oil paint but doesn’t have the chemicals or drying times. When I started with gouache I fell in love, started using it for travel, and wanted to share it with others. So I launched an online training event for artists who want to learn it or master it. Gouache may be the best medium for learning to paint, period. The event is Gouache Live, coming August 20. Seats are filling fast, and if you can’t make the live dates, online replays are included with most tickets, so there’s no reason to miss it. Reserve your spot now at StreamlineArtEvents.com.

What to Do Once Summer Has Passed

Because I live in an area that doesn’t have a lot of colorful trees in the fall, I made a commitment years ago to go somewhere every year to paint fall color. And I’ve turned it into a retreat, one week of painting all day, every day, with meals and lodging included, new friendships made, and evenings spent singing, doing crafts, and just having fun. A lot of us never got to go to summer camp as kids. This is fall camp for adults. I’ve been doing this for 12 years now, and most people come back year after year, but there are always new faces, and they always integrate fast. This year we’re returning to Acadia National Park, one of the most stunning places we’ve ever held the event. I limit it to 100 people, and we’re already more than halfway sold, so this will sell out. You don’t have to be experienced, and no one will judge you — everyone will encourage you, support you, and serve you all week long. Don’t wait until it’s full. Learn more and claim your seat at StreamlineArtEvents.com.

An Unexpected Encounter

Once we’d sold out our China plein air painting trip, someone reached out wanting in at the last minute. They’d heard about it and decided to come, but were too late. So we called our on-the-ground travel partners in China to see if we could get one more seat. To our surprise, they decided to add an extra bus, giving everyone more room and more space for luggage. Not only did that mean they could let the latecomer in, it means we can now open a few more seats on the trip. If you’ve been on the fence, this is your sign. This will be a lifetime memory, painting throughout China, sightseeing, meeting and painting alongside some of the top Chinese artists in the world — an opportunity you’re not likely to get again. Seats are limited and going fast. Learn more and grab yours at PleinAirTrip.com/China.

Eric Rhoads

PS: I don’t keep track of how many people read this. I stopped asking years ago, because I don’t want this to be a metric I measure or a business effort that is designed for marketing. My goal is to serve you with some thoughts to ponder. I do my best to show up every Sunday. If something spoke to you, or if there is something you feel others might benefit from hearing, I appreciate you passing this on or subscribing. And I guarantee you’ll disagree with me at least half the time. 🙂

The Trip I Just Took Blew Me Away

Rarely do I leave here in the summer unless it’s uber important.

Picking the painting locations for our next Plein air Convention at Zion and Bryce Canyon national parks was that important.  


I flew there to meet with park officials, hotels, the convention center, and various vendors to put the final touches on the plan for next May. Both parks took my breath away, more beautiful than my words can articulate. If you’re ever going to attend a Plein Air Convention, this is the one. (By the way, we’ve sold out two hotels already. That has never happened this early, so I think the convention is going to sell out faster than normal. There are several hotels within walking distance that we have as backups).

Fair warning: It’s hard to get to St. George, Utah, our home base, which has a small airport. You can also shuttle in from Las Vegas (about 2 hours) or Salt Lake City (about 4 to 5 hours). Another reason to make those reservations early. Flights and shuttles will book up fast.

You Don’t Need a Car

We have optional buses that are cheaper than a rental car, more fun, less effort, and a whole lot easier, especially since some of our painting locations are pretty far apart. You can chat and make friends instead of driving. I highly recommend it. I’m taking the bus.


By the way, don’t book hotels that are right outside the national park, because Zion is 45 minutes from the convention center and Bryce is three hours away. Both are worth every minute, but you don’t want to have to do that every day.

VIP Options

Some want something a little special. You’ll find our VIP packages are actually a great deal if you include all the things you get that you otherwise would have to buy. This year our Platinum VIP package has a giant surprise.

You can find more about the Plein Air Convention and everything else we offer at https://pleinairconvention.com

What’s Next: Painting and Art Opportunities

This Summer

Gouache Live, in August, one of our biggest events ever. Gouache painting is hot, hot, hot right now, and this is your chance to learn it live, online, from home. https://streamlineartevents.com/pages/gouache-live

This Fall

Last five seats, China Plein Air Trip: I’ve got exactly five seats left before this November’s China plein air painting trip sells out. Join me and Kevin Macpherson as we paint across 16 different jaw-dropping locations, meet Chinese master painters, and tour the country together. Painting most days. Plus touring. Once these five places are gone, that’s it. https://www.pleinairtrip.com/china

SOLD OUT: Collector Trip to Japan with Fine Art Connoisseur: Registration is officially closed, but you can join the waitlist in case someone cannot go. https://www.finearttrip.com/japan

Fall Color Painting Retreat, Acadia National Park Retreat, October: More than half sold out already. A solid week of painting and good company in Maine, right when the color peaks. Join us. https://fallcolorweek.com

Plein Air Live 2026 Online Training Event: Plein air is about more than technique, it’s about learning to see light, form, and color, and the ability to capture the fleeting moment. Plein Air Live brings that whole experience into your home: top instructors, real demonstrations, and a community of painters chasing the same thing you are. Whether you’ve never taken an easel outdoors or you’ve been chasing light for decades, this is where you sharpen your eye.  https://pleinairlive.com

Realism Live Online Training Event: Master the Craft Behind the Illusion. Realism is the discipline every other style borrows from: the drawing, the values, the quiet control that makes a painting look like it’s breathing. Realism Live puts you shoulder-to-shoulder (virtually) with some of the finest realist painters working today, breaking down exactly how they build that illusion, layer by layer. https://realismlive.com

This Winter

Watercolor Live Online Training Event: Watercolor rewards patience and punishes hesitation, and there’s nothing quite like the moment a wash does exactly what you hoped. Watercolor Live is a season of instruction built for painters who want to stop fighting the medium and start using its unpredictability with intention. Live demos, real-time Q&A, and a community that gets just as excited about a good bloom as you do. https://watercolorlive.com/wcl2026

Winter Art Escape Artist Retreat: Bad weather comes to much of the country in February, when you’re wishing you could paint comfortably. Winter Art Escape is designed to let you paint in shorts, flip-flops, and sunshine while others suffer in winter. Details and dates to come — watch this space. Already booking up.  https://winterartescape.com
The Chain of Service2026-08-07T15:22:08-04:00
26 07, 2026

Don’t Judge Me

2026-07-25T11:10:44-04:00

When something is taken away, you have a new appreciation when it returns. This morning is no exception. After having to leave paradise for a few days on business, it’s wonderful to be home.

I value my time here in the Adirondack Mountains of upstate New York, sitting on the octagon-shaped screen porch — the same one pictured in an old torn sepia photograph from 1899, when this house was built on the lake. In those days everything was formal, unlike lake life today. It was women in long white dresses, big hats, and parasols, the men in straw hats and suits, stepping into a wooden boat, ready to row to the other lake for a lakeside church service. I feel the privilege of carrying on the tradition of morning tea on this porch, where they sat 127 years before me.

History Relived

The people in the 1890s came here for the same reasons I do: a break from the city, cooler air, and time with family and the lake friends they reconnected with each summer. Their gatherings, usually cocktail parties, required a tux or a coat and tie. Ours are usually just a casual shirt and shorts.

Less formality has made room for something better: actually seeing people, instead of their costumes. Sometimes I think people hide behind their designer clothes and high-end watches to send signals that “I’m better.”

Mr. Social

Though I started out shy and quiet, I believe I was born to be a social animal. And summer brings lots of opportunities to listen. I love meeting new people and hearing what they’ve done with their lives. 

In my younger, more eager and insecure days, I was more interested in telling my own story. These days I feel less need to feed my ego. Most people love talking about themselves, and I love giving them the chance. I always learn things. This past week, for instance, I learned nearly everything there is to know about the challenges of raising cattle, something I’d never otherwise understand.

Don’t Do This!

“In polite society, you never ask someone what they do for a living,” I was told once. “The challenge is learning as much as you can about someone, and getting them to tell you about themselves without ever asking what they do.” Though I care less about the rules of polite society these days, I still treat it as a personal challenge: how much can I learn without asking the “What do you do for a living?” question.

Someone once told me that people ask “What do you do?” to assess whether you’re worth talking to. I hear that a lot. They ask, I answer, they say something nice and find a quick excuse to move on, as if they’re screening for new clients or people who fit their mold. If someone’s sizing me up for my usefulness to them, I’d rather not waste my breath. After all, I’m useful to everyone 🙂

The Gift of Gab

My dad had a tremendous gift for getting to know people. He could talk to anybody, at any level, and make them feel heard and special, not because he wanted something, but because he was genuinely interested. Around our small lake town, I still run into people who tell me he made them feel special. That’s rare. I wish I had those skills.

What I loved about him is that he never judged anyone. No one was below him. He held his own with people some would perceive as “more important” as well as with those who might feel they are at the bottom of the food chain. He treated everyone the same.

Dressing Down

Sometimes people judge you not only by what you do, but by how you look. My dad taught me to always be dressed at least as well as the average at any event I was attending. “Always have at least a sport coat,” he’d tell me, though he was mortified when I wore one with jeans, since he’d grown up on a farm, where jeans were for work, not for dressing up.

An art dealer in New York once told me about a man in flip-flops and a T-shirt he’d snubbed as a time-waster. He was used to people wandering into his gallery and treating it like a museum, a place to look at paintings and ask questions, with no intention, or ability, to buy. He’d wrongly assumed the T-shirt guy was one of them, until the man came back two weeks later and spent half a million dollars on paintings.

Hidden Gems

Then there’s the guy I met recently working in a car repair shop, looking and acting like a regular grease monkey. I struck up a conversation, starting with old cars, which led to what he’d done before: he told me he was the retired CEO of a big company, and he worked at the shop simply because he loved working on cars. His co-workers have no idea he once had hundreds of people reporting to him, and he probably prefers it that way.

Leveling Out

I grew up around modest, God-fearing people who lived this out. They weren’t just tolerant, they were something better: levelers, people who saw everyone (the banker and the woman cleaning the floors) as equally worth their time. Judge not, or you’ll be judged. No matter who we are, or our station in life, we are all equal and deserve to be treated as such.

Farming New Crops

These days, the instinct to judge people we haven’t bothered to know is only getting more pronounced. Social media has built an entire business model on it. There are click farms where hundreds of people are paid to manufacture judgment at scale: hateful content, tailored to an agenda, rewarded with cash for every view. I once met a man who described visiting a click farm with 200 people sitting at computers doing nothing but pumping out political propaganda. If you repeat something enough times, across enough accounts — some of which might be the same people wearing different masks — people start to believe it, especially once they see others agreeing. He told me these people even comment on their own posts pretending to be someone else, just to make people who see it feel like they’re not alone.

I try to help my kids see that what they’re clicking on might not be true, and that the more they click, the more of that same content gets placed in their feed, reinforcing what they already believe. In this age, when even “facts” seem distorted, it’s important to intentionally seek out other points of view. 

Rich Rewards

We wouldn’t judge the man in flip-flops, the grease monkey, or the woman cleaning the floors if we actually sat down and learned about them. But that’s exactly what a click farm is built to prevent us from doing with people we’ll never meet: whole groups reduced to a stereotype, repeated until it feels true. It’s the same shortcut, the same failure of imagination, just multiplied by a couple of hundred people at computers.

That’s the discipline this porch keeps teaching me, 127 years running. Whoever sat here in these old wicker chairs in 1899 couldn’t have imagined a click farm, but they’d have recognized the temptation it feeds: deciding someone’s worth before you’ve actually met them, and making it all about you.

Digging for Gold

Keep in mind that everyone you meet has a story worth hearing. Everyone has the same hurts and some of the same challenges, the same insecurities, and we’re all just a wounded child on the inside. If you dig, you’ll find a fascinating story in everyone you meet. 

Eric Rhoads

PS: I don’t keep track of how many people read this. I stopped asking years ago, because I don’t want this to be a metric I measure or a business effort that is designed for marketing. My goal is to serve you with some thoughts to ponder. I do my best to show up every Sunday. If something spoke to you, or if there is something you feel others might benefit from hearing, I appreciate you passing this on or subscribing. And I guarantee you’ll disagree with me at least half the time. 🙂

The Trip I Just Took Blew Me Away

Rarely do I leave here in the summer unless it’s uber important.

Picking the painting locations for our next Plein air Convention at Zion and Bryce Canyon national parks was that important.  


I flew there to meet with park officials, hotels, the convention center, and various vendors to put the final touches on the plan for next May. Both parks took my breath away, more beautiful than my words can articulate. If you’re ever going to attend a Plein Air Convention, this is the one. (By the way, we’ve sold out two hotels already. That has never happened this early, so I think the convention is going to sell out faster than normal. There are several hotels within walking distance that we have as backups).

Fair warning: It’s hard to get to St. George, Utah, our home base, which has a small airport. You can also shuttle in from Las Vegas (about 2 hours) or Salt Lake City (about 4 to 5 hours). Another reason to make those reservations early. Flights and shuttles will book up fast.

You Don’t Need a Car

We have optional buses that are cheaper than a rental car, more fun, less effort, and a whole lot easier, especially since some of our painting locations are pretty far apart. You can chat and make friends instead of driving. I highly recommend it. I’m taking the bus.


By the way, don’t book hotels that are right outside the national park, because Zion is 45 minutes from the convention center and Bryce is three hours away. Both are worth every minute, but you don’t want to have to do that every day.

VIP Options

Some want something a little special. You’ll find our VIP packages are actually a great deal if you include all the things you get that you otherwise would have to buy. This year our Platinum VIP package has a giant surprise.

You can find more about the Plein Air Convention and everything else we offer at https://pleinairconvention.com

What’s Next: Painting and Art Opportunities

This Summer

Gouache Live, in August, one of our biggest events ever. Gouache painting is hot, hot, hot right now, and this is your chance to learn it live, online, from home. https://streamlineartevents.com/pages/gouache-live

This Fall

Last five seats, China Plein Air Trip: I’ve got exactly five seats left before this November’s China plein air painting trip sells out. Join me and Kevin Macpherson as we paint across 16 different jaw-dropping locations, meet Chinese master painters, and tour the country together. Painting most days. Plus touring. Once these five places are gone, that’s it. https://www.pleinairtrip.com/china

SOLD OUT: Collector Trip to Japan with Fine Art Connoisseur: Registration is officially closed, but you can join the waitlist in case someone cannot go. https://www.finearttrip.com/japan

Fall Color Painting Retreat, Acadia National Park Retreat, October: More than half sold out already. A solid week of painting and good company in Maine, right when the color peaks. Join us. https://fallcolorweek.com

Plein Air Live 2026 Online Training Event: Plein air is about more than technique, it’s about learning to see light, form, and color, and the ability to capture the fleeting moment. Plein Air Live brings that whole experience into your home: top instructors, real demonstrations, and a community of painters chasing the same thing you are. Whether you’ve never taken an easel outdoors or you’ve been chasing light for decades, this is where you sharpen your eye.  https://pleinairlive.com

Realism Live Online Training Event: Master the Craft Behind the Illusion. Realism is the discipline every other style borrows from: the drawing, the values, the quiet control that makes a painting look like it’s breathing. Realism Live puts you shoulder-to-shoulder (virtually) with some of the finest realist painters working today, breaking down exactly how they build that illusion, layer by layer. https://realismlive.com

This Winter

Watercolor Live Online Training Event: Watercolor rewards patience and punishes hesitation, and there’s nothing quite like the moment a wash does exactly what you hoped. Watercolor Live is a season of instruction built for painters who want to stop fighting the medium and start using its unpredictability with intention. Live demos, real-time Q&A, and a community that gets just as excited about a good bloom as you do. https://watercolorlive.com/wcl2026

Winter Art Escape Artist Retreat: Bad weather comes to much of the country in February, when you’re wishing you could paint comfortably. Winter Art Escape is designed to let you paint in shorts, flip-flops, and sunshine while others suffer in winter. Details and dates to come — watch this space. Already booking up.  https://winterartescape.com
Don’t Judge Me2026-07-25T11:10:44-04:00
5 07, 2026

May I Speak Freely?

2026-07-03T10:16:01-04:00

The sun came up this morning with a pink so loud it practically needed its own soundtrack. I’m not exaggerating … we get skies up here in the Adirondacks that look like somebody spilled a watercolor set across the whole sky and then apologized by making it even prettier.

Myth or Truth

There’s an old story about the Hudson River School painters getting raked over the coals by critics who said their Adirondack skies were too vivid to be real … that no sky on earth looked like that. The painters swore up and down they were just painting what they saw. Sitting on this porch with my coffee this morning, I’m inclined to take their side. Something about a million protected acres, no smokestacks, and enough altitude to get you a little lightheaded apparently makes for a sky that looks like it’s showing off. I don’t know the science. I just know I believe the painters now — and I never believed anybody who said their fish was “this big.”

Close Neighbors

Speaking of the porch … it’s a good one. Screened in, looking out over the lake, and this morning the houses that were dead quiet a week ago are suddenly full of racket. Good racket. Laughter carrying clean across the water like the people are sitting in the chair next to you instead of a quarter mile away. Somebody’s having breakfast. Somebody’s easing a canoe out before the water skiers show up and turn the lake into a washing machine. It’s the sound of a holiday waking up.

Three Generations

My own Fourth of July memories start on Lake Wahbasee in Indiana, where we were third-generation lake people before “lake people” became a personality trait you see on T-shirts. My father and his grandfather used to sit for hours in an old metal rowboat, fishing and presumably solving none of the world’s problems but enjoying the attempt. My grandparents eventually parked their Airstream on a lot across from the lake, and years later traded it in for a little cottage. My folks followed suit and bought our first family place when I was 16.

Family Gathering

Everybody came for the Fourth. Both sets of grandparents, cousins by the carload, my brothers, friends who just showed up because word got around. We ate hot dogs, baked beans, and my grandmother’s secret potato salad … a recipe nobody has ever successfully duplicated, though I will go to my grave insisting it had a full cup of sugar in it and she just never admitted it.

Scattered Family

I cherish that memory every single Fourth of July, and I have never once managed to recreate it, because everybody’s scattered now and getting a crowd like that together has gotten a lot harder. Yesterday we had just one of our three kids here, who pulled off a small miracle escaping work for a couple of days. The other two couldn’t make it. That’s just how it goes now.

Freedom Recognized

Here’s the thing about freedom … I never really appreciated it. It was just there. Teachers talked about it in school. It got mentioned in speeches. TV pundits always talked about it. But when something is always there, it stops registering as remarkable..

A Fresh Viewpoint

Turns out, freedom is remarkable … I just needed to see its absence to recognize it.

That started for me on a trip to Czechoslovakia, visiting my wife’s family during the height of communism. It was an eye-opener in the worst way. Life was hard, everyone struggling, everyone afraid. Neighbors curried favor with the government by turning in neighbors. People simply vanished for the crime of pushing back on a local official. No trial. Gone forever. Our family there couldn’t trust anyone, because saying the wrong thing to the wrong person could cost you everything.

A later trip to Russia reinforced it. Even after communism officially fell, the fear hadn’t fully left the culture. Nothing like the Soviet era, but the residue was still there. And Cuba was worse than all the others combined.

A Bad Example

One artist I met told me about his father, also a painter, who refused to paint the propaganda version of Russian life he was ordered to paint. Instead he painted the truth of what he saw. After one especially pointed piece, he was arrested and executed. His crime was having an opinion the government didn’t approve of. That was the biggest eye-opener for me, meeting a contemporary who was impacted while I was alive. Not past history, but very real and in my face. 

I’ve been fortunate enough to travel to a lot of corners of the world, and more than a few people who’ve lived through the loss of their freedoms have quietly told me the same thing: America is showing some of the same early warning signs they saw before things went sideways where they lived. Protect it at all costs, they warn.

Experts once predicted a republic like ours couldn’t survive a hundred years. We’re 250 years in. Good job, everyone. 

Alarming Trends

It’s sobering to watch places like the United Kingdom criminalize opinions and statements of fact on social media, relabeled as “hate speech” by whoever’s holding the microphone that year. Seeing “regular people” go to prison for sharing an opinion is something I never thought I’d see, especially there. Some countries have made it illegal to quote certain Bible scriptures out loud, with imprisonment to follow. 

Where That Leaves Us

America has plenty of flaws. Our leaders have always been human and flawed. But the fact that we’re allowed to say so … loudly, publicly, without a knock on the door at 2 a.m. … is not a small thing. Freedom is not normal in most of human history, and it’s still not normal in most of the world today.

Sadly, political differences are breaking up friendships and families, because it’s become the norm to ghost anyone you disagree with rather than just disagree with them. I applaud anyone standing for what they believe … but it’s a slippery slope when we stop allowing discussion or discourse altogether. Families have disagreed over politics since the founding of this great land, for 250 years running. Losing that ability would be a tragedy.

And honestly, that’s kind of what a family reunion like July 4th is all about. Every year we seem to argue about something … politics, or that potato salad recipe. Half the family swears it’s a cup of sugar, the other half insists Grandma would never slip sugar in, and nobody has ever once produced the actual recipe card to settle it. We’ve been loudly, cheerfully wrong about that potato salad for decades, and not one person has ever been arrested for their opinion on it.

In a Nutshell

That’s the whole deal, right there. A free country is just a big, messy family reunion where everybody’s allowed to be loudly wrong about something … family recipes, politics, the neighbor’s fireworks starting too early, the color to paint the house, or the way our kids are being taught. Nobody gets hauled off for it. Nobody disappears for saying the sky looked pink and someone else insisting it looked orange.

We got 250 years out of an experiment nobody thought would last a hundred. That’s not an accident, but it’s not a guarantee. We all hold responsibility for the maintenance job, and every one of us is on the crew. So argue about everything. Just don’t let anybody convince you that arguing is the problem. Silencing other opinions is the problem. Use the freedom while you’ve got it, and don’t let it go quiet on your watch.

Eric Rhoads

P.S. Yesterday I put out a call to the artists of America: paint the feeling of America this summer. Your neighbors. Your neighborhoods. Your local haunts. The porch, the potato salad, the lake at 6 a.m. … the stuff that actually looks and feels like home. And since talk is cheap but paint isn’t, I’m putting my money where my mouth is: To celebrate the artists already doing this (and teaching the rest of us how), pick any three art instruction video courses for just $250 … one dollar for every year of the republic, and a genuinely absurd discount. Today’s the last day, so don’t email me tomorrow asking if it’s too late. It will be. PaintTube.tv

P.P.S. We’ve all heard the stories about free speech being squeezed in China. I was there a year ago this week … spent the Fourth of July on the other side of the planet, which is either deeply patriotic or deeply ironic, I still haven’t decided. I didn’t personally run into any trouble, but I’m not naive enough to think it isn’t real there, same as what I saw in Russia and Czechoslovakia. It’s a place worth seeing once in your lifetime, before you decide what you think of it. Join me and Kevin Macpherson this fall for a painting-and-touring trip to China … just six seats left, and I’m not making more. pleinairtrip.com/china

P.P.P.S. For those who’d rather stay on this continent and let someone else do the cooking for a change: a lot of you have asked about my artist retreats … a full week of being thoroughly spoiled, all meals and lodging included, with painting mixed in so you can tell your spouse it was “for work.” Fall Color Week happens in Acadia National Park, Maine … our most popular location yet, for very good reason. Come for the foliage, stay because someone else is doing the dishes. Join the party. FallColorWeek.com

May I Speak Freely?2026-07-03T10:16:01-04:00
28 06, 2026

Fighting Your Internal Drama

2026-06-27T16:31:23-04:00

The old Adirondack kitchen smells like woodsmoke and wet cedar — a wood stove that has held its ground since 1855, long before any of us arrived. The screen door slams behind me, the rain has been falling on and off for days, and I’ve walked barefoot through the soggy yard just to put on the kettle. I await its high-pitched whistle. Yes, the microwave would be more efficient, but I try to make life here more like it was a hundred years ago.

The lake outside my window is swollen and full … so brimming there’s no room for any more water without spilling over the dock. 

There is something grounding about this place, this old building that has housed generations of summers, quiet mornings, and people working things out. It steadies me. 

Storms in the Sunshine

One thing about life … it can be sunny and still raining. Some days are simply emotionally soggy without a drop of rain. The weight comes not from full clouds, but something or someone in your life who has disappointed you, let you down, or broken your trust.

When you work with as many people as I do, you have to learn to let those things roll off your back. Sometimes people say things that could be hurtful. But my dad always used to say, “Let it go in one ear and out the other.” His advice is wise, because if you allow the darts to penetrate you, you’ll get wounded. If you deflect them, it stings a little, but you’re not brought down.

No Drama

My rule in life and at my events is “no drama.” Drama is disruptive, can easily get everyone off track and in a tizzy, and is never necessary. Some people conduct most of their lives drama-free, others thrive on it as if they look for drama to wound them so they can play the victim.

I’ve owned my company for over four decades, and I’ve seen everything. One thing that comes from experience is wisdom, and you get to the point where you can accurately predict what’s next by the behavior of others. When I started my business, those things would put me into a funk for a few days or weeks, but after about 10 years of bad things happening, I stopped letting my emotions cloud my life. Now, when bad things happen — and they do all the time — personally and professionally, I’m able to compartmentalize them.

Staying Unclouded

Dealing with things like recessions and needing to lay off friends, or health issues like my son’s heart attack a few years ago, when he was near death, unable to be revived for what seemed like an eternity, I was upset, bothered, but I did not let it cloud my ability to process the difficult decisions we had to make. Watching an employee and friend slip into a coma, become brain dead, and die after a week was horrific, yet pushing the need to emote and react aside helped me process a horrible moment. That does not mean I don’t hurt, I do. But I continue to function while hurting.

I’m not sure what a therapist would tell me. They would probably say I’m squashing my feelings, but I’m OK with that if it provides me the ability to function instead of being devastated. 

Signals of Sunshine

I had a moment of clarity a few years ago, which is that no one ever told me life would have such tough moments and that when they came, I could choose to let them stop me or slow me down, or I could choose to power through. And I’ve realized that the toughest moments, the hardest things, the storms of life, tend to be a signal that things are about to clear, and that the best, sunny days are ahead.

Business guru Peter Drucker always said that storms come with change, but change is necessary, so you have to be willing to ride out the storms. It’s true in life, in business, and in anything good. 

You can spend your time causing drama, or you can batten down the hatches, do things you need to do, and survive. I choose survival every time. 

What about you? What are you facing that is hard, that is bringing you down? Is there a way to pull yourself out of it? Or will you absorb it and let it destroy you?

Fired From My Own Company

Back in the late ’90s, I had my dream job as the founder and CEO of an internet radio company, the first of its kind to put music on the internet. I raised a ton of money, hired the best people in the business, and proceeded to invent an entirely new industry. But when the towers got hit on September 11, things got hard, money dried up, and I was fired by my own board. I was deeply wounded, bitter, and angry. I carried it for a long time. 

By carrying it, I didn’t hurt the people who fired me, I hurt myself because I was taking fewer chances, fewer risks, and I lost a lot of valuable time. It was an important lesson, especially because I eventually realized they did me a big favor: I was not the CEO who had to go through the painful process of bankruptcy, and I landed on something that made me happier and more fulfilled. But at the time, it was like a knife in my gut.

What do you need to let go of? In what ways are you not moving on?
What are you holding on to with negative energy or excessive drama that is hurting no one but yourself?

Getting Even

I once had a friend who felt he got screwed over, so he went on a mission to destroy the people who screwed him, badmouthing them to everyone who would listen. But in the process he destroyed himself, because he became bitter and came across that way. He did not move on for several years, until finally he realized he hadn’t gotten screwed over at all — in fact, they did him a favor.

Old, Deep Wounds

The goal is to land well, and not fill your heart with anger. Forgiveness isn’t for the person you’re forgiving, it’s for your own heart, your own peace. A couple of decades ago I was at a Promise Keepers event, listening to speaker Greg Laurie, who asked, “Who do you need to forgive that you’ve been holding on to for years?” In that moment I realized I was still angry at a kid who bullied me in 7th grade. I prayed to let that anger go. I wonder now, how many things did I avoid because I was still angry and afraid of getting bullied?

Let go of what’s holding you back. Here’s what the Bible says about forgiveness: “Be kind and compassionate to one another, forgiving each other, just as in Christ God forgave you” (Ephesians 4:32). And here are a couple of other quotes on forgiveness I like:

“Forgiveness is not an occasional act. It is a permanent attitude.” — Martin Luther King, Jr. 

“He who cannot forgive breaks the bridge over which he himself must pass.” — George Herbert 

Life is short, and being stuck in the mud does you no good. Identify where you’re stuck, what you’re being dramatic about, and move on. Sometimes you don’t want to let go because you’d rather be angry. I get it. Let go anyway.

Eric Rhoads

PS: On Friday I ended a global event called Oil Painting Boot Camp. We had hundreds watching from nine countries, and I feel like we helped a lot of people. I want to thank everyone who was there, many of whom signed up for Oil Painting Live in the spring.

Though I love the online events (we do nine of them), everything in person is so much fun for me because I get to know others at a deeper level. This fall, I’ve got my Fall Color Week retreat in Acadia National Park, then I fly off to the Fine Art Connoisseur trip to Japan, and then to my Plein Air Trip to China. It’s gonna be a busy fall, and I love every minute of it.

I don’t have any seats for Japan left (though we’re trying to get a couple more for people on the wait list) but I do still have seven seats for China. You can learn more at www.pleinairtrip.com/china

Fighting Your Internal Drama2026-06-27T16:31:23-04:00
21 06, 2026

Group Therapy Reinvented

2026-06-21T08:34:58-04:00

 

The pink arrives before the sun does.

It bleeds slowly across the water, a blush so faint you almost miss it, the whole lake holding its breath and perfectly mirroring back the sky, doubling the beauty as though one sky was never going to be enough. Somewhere above the treeline, an eagle flies overhead without a sound, and its reflection moves across the still water like a ghost of itself. The air smells of pine and cold and something faintly sweet you can never quite name. A loon calls from the far shore. You don’t move. You don’t want to. This is the kind of morning that makes you feel, without any words for it, that life is good.

What Just Happened?

It’s been a little over a week since my 15th annual artist retreat here in the Adirondacks, and something is still sitting with me, something I’ve never quite been able to say out loud until now.

Why do people come back? Year after year, five times, 10 times, 14 times. Why do strangers who met on a Saturday not want to let go of each other the following week? Why are there tears at the closing session from people who “came to paint for a week”?

I think I finally know.

More Than Paint

It starts simply enough. Nobody has to cook. Nobody has to clean. Nobody has to answer to a job or a calendar or a person who needs something from them. No sacrifice. No caring for or answering to others. For one week, all that is lifted, and what fills the space underneath is … other people. Real ones. Present ones.

They stay up late talking to their roommates. They eat breakfast with someone new. And then they go outside and stand side by side in front of a beautiful view, brushes in hand, and something happens that doesn’t happen anywhere else.

Side by Side

There is something about painting together, shoulder to shoulder, eyes on the same horizon, that loosens something in people. Conversations wander. Someone mentions something small. Someone else follows. And before long, you are not talking about paint at all.

One thing leads to another, and then, shockingly, a woman quietly shares that she had lost her son to addiction. Before she finishes the sentence, another voice: “That happened to us too, just recently, with my nephew.” Others open up about marriages, partners, about loneliness, about fear, about the particular weight of the things we carry that we have never said out loud because we were not sure anyone else would understand.

And here is what I have come to believe: There is something almost sacred about discovering that your private struggle is not private at all. That other people have walked the same road, survived the same storm, and are still standing, still painting, still reaching for the light. You are not as alone as you think. 

Unlike Group Therapy

You could call it group therapy. But it is not quite that, because in traditional group therapy, you sit in a circle with people who share the same wound and a professional who guides the conversation. What happens here is wilder and stranger and, I think, more human.

With 81 people, you end up alongside different people each day. Different ages, different backgrounds, different stories. Someone who painted with you yesterday at dawn is across the lake today, and tonight at dinner you meet someone you haven’t spoken to yet. Maybe you’re sitting around a table while others are singing in the bar. Each conversation is a new thread. Each thread leads somewhere unexpected. And somehow, across all of those moments, you begin to feel woven back together.

Why They Return

On the closing morning, a woman found me before she left. Tears in her eyes. She paused for a long moment before she said anything.

“I thought I was coming to paint,” she finally said. “I had no idea. You have changed my life. You have changed the lives of every person here.”

I don’t share that to take credit for it. I share it because I teared up too, driving home, thinking about what any of us are really here to do.

What Is It For?

After all these years, I keep returning to the same question: What is the point? Not of the retreat. Of everything. Of building something, running something, showing up day after day.

Earlier in my career, I thought that purpose was about building something. About growing. About the numbers. And those things matter; I’m not going to pretend they don’t. But they are not the answer. I know that now, in the clearest way I have ever known it.

Purpose is about what happens in the space between people. It is about the moment when someone discovers they are not alone. It is about being the reason that moment occurred.

What About You?

So now I want to ask you something, and I want you to sit with it.

Where in your life are you creating that kind of space? Not the polished, organized, agenda-driven kind. The side-by-side kind. The slow morning kind. The kind where someone can say a true thing and be met with another true thing in return.

You don’t have to run a retreat. You don’t have to host 81 people on a lake in the Adirondacks. But you do have to be intentional about it, because this kind of connection does not happen by accident. It happens when you create the conditions for it.

The Conditions Matter

Think about the people in your life right now. Not the ones you see at events or exchange texts with, but the ones you could really be with, really present, for more than an hour. When did you last do that? When did you last go deep?

What would it look like to design a day, a weekend, a gathering, around making room for that? Around removing the obligations and distractions that keep people in the shallows?

What is one thing you could do this week to be truly, unhurriedly present with someone who needs exactly that from you?

Life Isn’t Empty

Chasing a number is empty. Chasing recognition is also empty. But making someone feel seen, helping someone realize they are not carrying their burden alone, staying by their side long enough for something real to happen … that is not empty at all. Being a part of something that’s bigger. That is the whole thing. 

The pink sky fades. The eagle flaps out of sight. The lake goes quiet.

And all of it, every gorgeous, fleeting second of it, points to the same truth: Life is richer when it is shared. Don’t let another week pass without finding someone to share it with.

Until next Sunday, 

 

Eric Rhoads

P.S. Today as I eagerly await Father’s Day calls from my independent grown children, I flash back to all the hard moments, all the days of caring for sick triplets, all the special moments worth celebrating, and I wonder, am I going deep enough with them? Can I meet them on a different level? Not the parent level, not the friend level, but the level that makes them know I deeply care about hearing them and sharing true vulnerability. That would be a great goal for us all, to break through at a deeper level.

I miss my parents every day since they passed, and my dad, who taught me so much, who always had my back, who always showed his belief in me. I wonder if my kids will feel the same when I’m gone? Only if I can be as good a dad as mine was, I’m guessing. During my time at Florence Academy I met two young 30-something men who grew up with deadbeat dads who let them down, abused one of them, and left them feeling that no dad would be better than the dads they have. That breaks my heart, and I told both of them I’d be there for them to the best of my ability.  

Next week I am doing something I probably should have done years ago. I am running an Oil Painting Boot Camp online, and I want to invite you to join me.

Here’s why: I love oil painting, but for the longest time I was intimidated by it. The different oils, the mediums, the drying times, the materials … it all confused me. I put it off. I found other excuses. And when I finally sat down and worked through it, I wished someone had just explained it clearly from the start.

That’s what this is. A boot camp for beginners who want to finally get in, and for experienced painters who want to make sure they are doing it right. We are going to cover solvent-free painting, which protects your health and your studio environment, and we are also going to talk about how to make your paintings archival, built to last decades or longer. Whether you’ve never touched oils or you’ve been painting with them for years, there is something here for you. It’s online, it’s affordable, and you can find out everything at oilpaintingbootcamp.com.

And one more thing: If last week’s letter about the Adirondacks stirred something in you and you wished you had been there, I have good news. My next retreat is already coming together, and it’s half sold out. We are heading to Acadia National Park for Fall Color Week, and if you’ve ever seen the coast of Maine in October, you already know what that means. If you haven’t, imagine the most visited national park in America, its granite headlands and birch forests blazing orange and gold, the cold Atlantic light doing things to the color that you simply cannot photograph. We paint it. We live in it. And yes, the same conversations happen, the same friendships form, the same magic occurs. But seats are going fast. If this sounds like something you’ve been waiting for, don’t wait much longer. Look it up online. 

Group Therapy Reinvented2026-06-21T08:34:58-04:00
7 06, 2026

Making Hard Calls

2026-06-07T07:10:32-04:00

Fog is dancing across the water, a pink light threading through the trunks of massive pines as it illuminates everything it touches. The lake is glass. Not a ripple. No boats making waves in at least 24 hours, and they’re always rare here. The silence takes getting used to. Occasionally, in the distance, a plane overhead or a chainsaw somewhere, then quiet again.

The spring greens are vibrating. I’m getting to live spring twice this year. First it was Florence, with blossoming trees and wisteria draped over stone walls. Now it’s the Adirondacks, where the lilacs are just opening and the pine-scented air feels medicinal. Loons are calling across the still water, their voices echoing off the distant shore. We are, for now, the only ones here.

The Weight of It

I come to this lake every year for peace, renewal, and the chance to slow down the machine. I take Fridays off when I can. I make frames. I paint. I breathe.

But I also carry something here with me, because I can’t put it down. The weight of running a company is not something you leave at the office, because a lot of families don’t eat if I screw up or get distracted.

I started this business almost four decades ago. Do the math if you want to feel old. The point is, I’ve been through enough now to recognize patterns most younger leaders can’t see yet, because they haven’t been through the storm enough times.

Businesses are like military obstacle courses. Just when you think you’ve got a clear path, something blows up, and you either survive it or you don’t.

What Experience Teaches

When I was a young CEO, everything bothered me. I wanted to control every detail, fix every problem, make everything perfect. Now I know that perfection is a mirage and that most problems either solve themselves, can’t be solved, or aren’t worth solving.

One of the hardest lessons I ever learned came after a phone call from my bookkeeper decades ago. He told me we had three weeks of cash left and needed to close the doors. He saw it as the only option. I wasn’t willing to take his advice. So to survive, I laid off 50 people and kept only four, myself included.

We ran a 50-person operation with four people for two years, and even with those cuts we barely survived. We needed business badly because the recession had dried up all of our advertising. So my one remaining salesperson and I spent 14 grueling weeks on the road, staying in cheap hotels and eating fast food, making about 200 sales calls.

I recall one moment from that trip, a memory that will last forever. A top client insisted we take them to dinner and picked the most expensive restaurant in Washington, D.C. We needed them badly, so we agreed. But first we each ate a burger before we went so we wouldn’t be tempted to order something expensive. Then the client immediately ordered a bottle of expensive wine and the most expensive thing on the menu. I was turning white as a sheet when I saw the $800 bill.

After I handed the waiter my credit card, he returned to the table and said quietly, “Mr. Rhoads, you have a phone call.” This was before cell phones. I was grateful he hadn’t embarrassed me in front of the clients. When I got to the back, they told me my card wouldn’t go through. It was my only card. I had no money. So I gave them my watch, a priceless heirloom my father had given me, and told them I’d send a check and they could mail it back. I returned to the table, pretended everything was fine, and made up some excuse about the call. I’m glad no one asked me the time.

The next day my office wired money to my card so we could continue the trip. And we got the contract. It made everything worthwhile.

Hope Is Not a Strategy

When the recession ended and money started to flow, the temptation was to rebuild quickly. But necessity had taught us how to survive lean. The trouble is, when times are good we tend to get comfortable, add overhead, stop watching the numbers. And when things turn, we kick the can down the road, thinking it’s about to get better when the right move is to act fast.

My friend and mentor Keith Cunningham says it plainly: You can’t take hope to the bank. You can’t cash a check that has “hope” written on it instead of an amount.

There are times to be an optimist. And there are times to be a realist, which is different from being a pessimist. The companies that fail most spectacularly are usually run by people who chose hope over reality and waited too long. Families get into trouble the same way, because things are always “about to get better.”

I’ve been through at least four recessions as a business owner. Each one was different. Some were brutal, some were manageable. But every time, the ones who got ahead of it survived. The ones who waited, hoping it would pass, usually didn’t.

Two friends of mine, one who runs a major ad agency with over a thousand clients and another who runs more than 180 companies, have both said the same thing recently: Business is soft, and the smart ones are trimming early. The signals matter. The timing matters more. No one wants to say the “R word” for fear it will come true, but things are soft everywhere right now, though that could turn quickly with a credible peace deal somewhere in the world.

The Geeks and the Geezers

My friend Richard Saul Wurman, who founded the TED conferences, once said that every company needs geeks and geezers. He was right. The geeks bring the new ideas, the speed, and the courage to try things that seem impossible. The geezers, those of us with the scar tissue, bring the pattern recognition. We’ve seen this before.

I never wanted to be told what to do. When I was in business with my father, I wanted to be right all the time. In reality, he was right more than I was, because of deep experience. During my first recession, it was his suggestion to cut deeply and cut fast. I made every excuse why I couldn’t live without every single person I thought I needed. I couldn’t see it clearly, but he could. He saw what was coming; I didn’t. And ultimately, it was his experience that saved my business.

Time brings wisdom, if you learned your lessons. Sometimes our kids don’t want to listen to our advice, even though we’re seeing things they can’t yet see. It would do all of us a lot of good, myself included, to put our egos aside and be willing to consider what others who’ve walked the road ahead of us have to offer. It might save a lot of heartache.

Make the Call

The thing nobody tells you about hard decisions is that the hardest part is rarely the decision itself. It’s the delay. Foolish hoping that things resolve on their own. The waiting for one more data point, one more month, one more sign that things are about to turn. That might happen. But if it doesn’t, the cost of waiting is almost always higher than the cost of acting, because you’ve dug a bigger hole.

Whatever you’re navigating right now, get ahead of it. Whatever you’re dreading, get it done. Don’t cash that hope check. Don’t put off what you know you need to do. It’s pain now or more pain later. 

It won’t be easy or fun, and you’ll feel things you’d rather not feel. But you’ll discover strength you didn’t know you had, and the next hard call won’t be quite as hard. Maybe it’s a business decision you’ve been circling. Maybe it’s a conversation you keep putting off because the thought of it makes your stomach drop. Perhaps a relationship discussion that needs to be had before things deteriorate further.

Life is truly short, and you’ll look back on today and it won’t hurt as much as it once did. But it will still hurt.

Eric Rhoads

P.S. Last night I greeted about 72 painters who came to the Adirondack Mountains for a week of painting, singing, and deepening old and new friendships. As you read this, we’re having breakfast together and getting ready for our first full day of painting at a local nature center. We’ll be together for a week and home in time for Father’s Day next Sunday.

My next retreat is this fall (Fall Color Week) in our most popular location: Acadia National Park. There are still plenty of seats, for now. If you love fall color, you might want to consider it.

Fresh news: I just learned that 50% of the people who attended the Plein Air Convention signed up for next year on the spot. That may be a record. I also learned that we’re already running low on hotel rooms for an event that is a year away. It’s a strong hint that next year’s convention, set near Zion and Bryce Canyon National Parks, could be our biggest yet and is likely to sell out months early. Thank you to everyone who signed up. We’re very excited. You won’t want to miss this one no matter where in the world you’re living.

Making Hard Calls2026-06-07T07:10:32-04:00
31 05, 2026

The March of Time

2026-05-31T07:51:47-04:00

The road narrows between old brick walls draped in wisteria. Poppies crowd the edges. Olive trees, lilacs, cherry blossoms, and tall cypress sentinels line the way as the fog holds everything in its arms this morning, soft and reluctant to let go.

The sun is trying. Beams push through the mist and land in dappled patches on the tree trunks, lighting small circles of gold against the gray. I’m driving slowly, not because of the fog, but because I don’t want this to end.

As I walked to my car this morning, I took one last breath of Tuscan air, scented with gardenias and burning olive wood, a smell I’ve come to love from the farmers who were already working before I was. My bags are packed. I’m ready to go.

That Peter, Paul, and Mary song is stuck in my head. You know the one. Especially the part about “I hate to go.”

Five Weeks Gone

Five weeks ago, I arrived in Florence alone, enrolled in a classical painting and drawing foundations course at the Florence Academy of Art. A program that scared me before I ever unpacked. Not a vacation. An adventure. The kind where you don’t know if you’ll survive it until you’re on the other side.

I survived it. Barely, some days.

Somewhere between the charcoal drawings at nine in the morning and the anatomy lectures at night, something shifted. Not just in how I see a face or render a shadow. Something deeper. The kind of shift that only happens when you’re quietly alone with yourself long enough to hear what you actually think.

The Lifeboat Bond

There’s a particular bond that forms among people who are struggling together. My fellow students and I weren’t tourists. We were in a lifeboat, all of us trying to figure out how to keep our heads above water through the hours, the lessons, the frustrations. We talked each other through it. Lunches. Jokes. Random stories between sessions.

I didn’t know I missed that kind of connection so much. I live in a virtual world now. My people are on Zoom. But there’s no substitute for a hallway conversation, a shared laugh over a bad drawing, the warmth of someone who understands exactly what you’re going through because they’re going through it too.

That’s not a small thing. I’d forgotten it was a thing at all.

What Teachers Know

Here’s what surprised me most about how they teach at the Florence Academy.

Not once, in five weeks, did an instructor walk up to my easel and say, “That arm is wrong. That eye is too high.” Not once.

Instead, they asked questions.

“How are you feeling about this? What feels right? What feels off?”

They were forcing self-evaluation. Because none of it works long-term if you need someone else to solve it for you. The goal isn’t a good painting. The goal is a painter who can see.

I added private Sunday lessons because I didn’t want to waste a single day. I attended 20 optional drawing sessions with live models. Anatomy lectures. Art history. Optional everything. I took all of it.

On the last day, during the final critique, four instructors told me they weren’t used to seeing a student push that hard, do that much, refuse to coast.

I nearly teared up.

What It Actually Costs

Not because of the compliment. Because of what it cost to earn it.

There were mornings I wanted to sleep in. Afternoons I was sure I was getting worse, not better. Evenings I questioned why a person at my stage of life was putting himself through something this uncomfortable when nobody was making him.

And that last part is the key phrase: when nobody was making me.

There’s a version of pushing through that’s easy to romanticize — the athlete grinding before the championship, the musician practicing before the big show. That kind of effort has an audience, even if it’s imaginary. You’re performing the discipline as much as you’re practicing it.

What’s harder, and rarer, is the work you do when the outcome is uncertain, when no one will ever know whether you showed up or didn’t, when quitting is not just available but entirely invisible. No one to disappoint. No one to impress. Just you and the easel and the choice.

That’s where character actually lives. Not in the heroic moments. In the quiet ones.

I pushed through anyway.

The Satisfaction Surprise

Here’s what I wasn’t prepared for: the satisfaction on the other side isn’t really about the result.

I’ve seen the drawings. They’re significantly better. But that’s not the thing.

The thing is knowing you didn’t quit when quitting was easy and completely available. That knowledge becomes something you carry forward. It changes how you see the next hard thing, and the one after that. Every time you’ve done it before, you’ve gotten a reference point. Evidence. Proof you’re the kind of person who stays.

That’s what compounds. Not the skill. The self-knowledge.

And here’s what I want you to sit with: Pushing through is not a skill for artists. It’s a skill for living.

Your Fog Moment

You’ve had a version of this. A moment where the thing in front of you was hard enough to walk away from, and you didn’t. You stayed. You endured the frustration, the self-doubt, the slow and ugly progress, and you came out the other side with something you couldn’t have gotten any other way.

That feeling is available to you again. Right now. In whatever you’ve been putting off because it’s hard and because no one is forcing you. There is a certain confidence that comes from powering through when no one is watching.

The fog is burning off. The sun is winning.

The question is whether you’ll be on the other side of something difficult by the time it does.

Eric Rhoads

PS: No Time for Jet Lag

I arrive home late tonight, probably around 3 a.m. Florence time, after nearly 24 hours of travel. There will be no easing back in.

Monday is a company board meeting. Tuesday I fly to Branson to host the Plein Air Convention for a week (and, yes, you can attend online from wherever you are). Then straight to the Adirondack Mountains for my annual Publisher’s Invitational artists’ retreat.

Which means this is the last quiet morning I’ll have for a while.

I’m not complaining. I love my work. But after five weeks of deep solitude and focused effort, coming home to a full calendar is its own kind of shock. The funny thing is, I probably got as much done here, after hours, handcuffed to nothing, as I do in a normal week at the office.

That’s worth thinking about.

The March of Time2026-05-31T07:51:47-04:00
10 05, 2026

Fog Before Flight

2026-05-10T06:13:55-04:00

The road narrows between old brick walls draped in wisteria. Poppies crowd the edges. Olive trees, lilacs, cherry blossoms, and tall cypress sentinels line the way as the fog holds everything in its arms this morning, soft and reluctant to let go.

The sun is trying. Beams push through the mist and land in dappled patches on the tree trunks, lighting small circles of gold against the gray. I’m driving slowly, not because of the fog, but because I don’t want this to end.

As I walked to my car this morning, I took one last breath of Tuscan air, scented with gardenias and burning olive wood, a smell I’ve come to love from the farmers who were already working before I was. My bags are packed. I’m ready to go.

That Peter, Paul, and Mary song is stuck in my head. You know the one. Especially the part about “I hate to go.”

Five Weeks Gone

Five weeks ago, I arrived in Florence alone, enrolled in a classical painting and drawing foundations course at the Florence Academy of Art. A program that scared me before I ever unpacked. Not a vacation. An adventure. The kind where you don’t know if you’ll survive it until you’re on the other side.

I survived it. Barely, some days.

Somewhere between the charcoal drawings at nine in the morning and the anatomy lectures at night, something shifted. Not just in how I see a face or render a shadow. Something deeper. The kind of shift that only happens when you’re quietly alone with yourself long enough to hear what you actually think.

The Lifeboat Bond

There’s a particular bond that forms among people who are struggling together. My fellow students and I weren’t tourists. We were in a lifeboat, all of us trying to figure out how to keep our heads above water through the hours, the lessons, the frustrations. We talked each other through it. Lunches. Jokes. Random stories between sessions.

I didn’t know I missed that kind of connection so much. I live in a virtual world now. My people are on Zoom. But there’s no substitute for a hallway conversation, a shared laugh over a bad drawing, the warmth of someone who understands exactly what you’re going through because they’re going through it too.

That’s not a small thing. I’d forgotten it was a thing at all.

What Teachers Know

Here’s what surprised me most about how they teach at the Florence Academy.

Not once, in five weeks, did an instructor walk up to my easel and say, “That arm is wrong. That eye is too high.” Not once.

Instead, they asked questions.

“How are you feeling about this? What feels right? What feels off?”

They were forcing self-evaluation. Because none of it works long-term if you need someone else to solve it for you. The goal isn’t a good painting. The goal is a painter who can see.

I added private Sunday lessons because I didn’t want to waste a single day. I attended 20 optional drawing sessions with live models. Anatomy lectures. Art history. Optional everything. I took all of it.

On the last day, during the final critique, four instructors told me they weren’t used to seeing a student push that hard, do that much, refuse to coast.

I nearly teared up.

What It Actually Costs

Not because of the compliment. Because of what it cost to earn it.

There were mornings I wanted to sleep in. Afternoons I was sure I was getting worse, not better. Evenings I questioned why a person at my stage of life was putting himself through something this uncomfortable when nobody was making him.

And that last part is the key phrase: when nobody was making me.

There’s a version of pushing through that’s easy to romanticize — the athlete grinding before the championship, the musician practicing before the big show. That kind of effort has an audience, even if it’s imaginary. You’re performing the discipline as much as you’re practicing it.

What’s harder, and rarer, is the work you do when the outcome is uncertain, when no one will ever know whether you showed up or didn’t, when quitting is not just available but entirely invisible. No one to disappoint. No one to impress. Just you and the easel and the choice.

That’s where character actually lives. Not in the heroic moments. In the quiet ones.

I pushed through anyway.

The Satisfaction Surprise

Here’s what I wasn’t prepared for: the satisfaction on the other side isn’t really about the result.

I’ve seen the drawings. They’re significantly better. But that’s not the thing.

The thing is knowing you didn’t quit when quitting was easy and completely available. That knowledge becomes something you carry forward. It changes how you see the next hard thing, and the one after that. Every time you’ve done it before, you’ve gotten a reference point. Evidence. Proof you’re the kind of person who stays.

That’s what compounds. Not the skill. The self-knowledge.

And here’s what I want you to sit with: Pushing through is not a skill for artists. It’s a skill for living.

Your Fog Moment

You’ve had a version of this. A moment where the thing in front of you was hard enough to walk away from, and you didn’t. You stayed. You endured the frustration, the self-doubt, the slow and ugly progress, and you came out the other side with something you couldn’t have gotten any other way.

That feeling is available to you again. Right now. In whatever you’ve been putting off because it’s hard and because no one is forcing you. There is a certain confidence that comes from powering through when no one is watching.

The fog is burning off. The sun is winning.

The question is whether you’ll be on the other side of something difficult by the time it does.

Eric Rhoads

PS: No Time for Jet Lag

I arrive home late tonight, probably around 3 a.m. Florence time, after nearly 24 hours of travel. There will be no easing back in.

Monday is a company board meeting. Tuesday I fly to Branson to host the Plein Air Convention for a week (and, yes, you can attend online from wherever you are). Then straight to the Adirondack Mountains for my annual Publisher’s Invitational artists’ retreat.

Which means this is the last quiet morning I’ll have for a while.

I’m not complaining. I love my work. But after five weeks of deep solitude and focused effort, coming home to a full calendar is its own kind of shock. The funny thing is, I probably got as much done here, after hours, handcuffed to nothing, as I do in a normal week at the office.

That’s worth thinking about.

Fog Before Flight2026-05-10T06:13:55-04:00
3 05, 2026

Is Mastery Cuckoo?

2026-05-03T07:24:41-04:00

One sunrise this week, a sound yanked me out of a dead sleep.

I bolted upright, heart pounding, convinced something was wrong. Then it registered. Cuckoo. Cuckoo. Cuckoo. Not one bird. Dozens of them, calling from every direction across the Florentine hills, overlapping and echoing off the stone like a clock shop at noon. 

I sat there in the dark and laughed.

Four weeks in Italy, and the place is still finding ways to surprise me. That’s the thing about going somewhere that has been beautiful for a thousand years and more. It doesn’t try. It just is.

Beauty Just Is

The other night I scrambled up the narrow, curving road to the summit of the hills above the city, just barely in time to watch the sun go down over Florence. Pink and orange soaking into the villas, the cypress trees standing like sentinels against the fading light, the mountains rolling away in every direction. I won’t pretend I didn’t tear up. I did. 

Standing there alone, watching it, I thought about all the painters and sculptors and architects who looked at this same view and decided the world was not yet as beautiful as it could be, then went and did something about it.

They had help, of course. The Medici family funded the whole thing. Commissioned the best artists they could find, gave them resources and time and a reason to show up. Which is its own lesson. But that’s not the one on my mind this morning.

The one on my mind is mastery.

Mastery Takes Time

I’ve been studying here at the Florence Academy for a month, putting in 12-hour days, doing every optional session, taking private instruction on top of the coursework, squeezing everything I can out of every hour. And I’ve grown more in these four weeks than I expected to grow in a year. 

But here’s what got under my skin: I’ve watched other students arrive late, skip assignments, argue with instructors, and do the minimum required to technically be present. Same school. Same teachers. Same city full of cuckoo birds and impossible sunsets. Completely different trajectories.

That gap is not about talent. It’s about something harder to name.

Malcolm Gladwell made famous the idea of “10,000 hours.”  Practice long enough, and you arrive somewhere. But I’ve been painting for 30 years, and I walked into this school and had to unlearn almost everything in order to relearn it differently. 

Time alone isn’t the answer. I’ve known people who have done the same thing badly for decades and called it experience. That’s not mastery. That’s just a long time.

Real mastery, the kind that quietly fills a room when someone who has it walks in, is something else entirely. It’s time applied with intention. It’s the willingness to be a beginner again, even when your ego would rather not. It’s doing the extra work when no one is watching and no one would notice if you didn’t.

I complimented one of the instructors here, a woman who is genuinely a legend in her field. Her response was that it was only the wrinkles that made people perceive her that way. She was being humble, but she was also pointing at something true. Mastery doesn’t announce itself. It accumulates quietly, over years of reaching for something just beyond what you could do yesterday.

What’s Your Story?

Here’s what I keep thinking about, though, and this has nothing to do with painting.

You are the hero of a story you are writing right now, whether you’re conscious of it or not. And the question in front of you isn’t whether you’ll eventually arrive somewhere. You will. Time moves in only one direction. The question is what you’ll have in your hands when you get there.

The opposite of mastery isn’t failure. Failure is actually part of mastery, the necessary, uncomfortable, humbling part. The opposite of mastery is going through the motions. Showing up in body but not in spirit. Doing just enough. Settling for the version of yourself that requires the least effort to maintain.

And the saddest part is that it doesn’t feel like a decision when you’re in it. It just feels like Tuesday.

My dad used to say, “If you’re going to do something, become the world’s best.” I’ve never been the world’s best at anything. Not even close. But I’ve never stopped believing that the attempt itself changes you, that the reaching matters more than the arriving, that the person you become in the pursuit of something excellent is the whole point.

So: What’s Required?

It takes guidance. Striving without direction is just wandering with ambition attached. Find the people who are where you want to be, and pay close attention to what they do when no one is watching.

It takes the willingness to be wrong. The students here who argue with their instructors aren’t learning. They’re protecting an image of themselves that isn’t serving them. Being wrong isn’t a threat. It’s the door.

It takes doing the extra thing. Not always, not forever, but in the seasons when it matters, the people who make the most progress are almost always the ones who stayed a little longer, tried one more time, did the assignment nobody else bothered to do.

Copper Teaches Everything

This month one of my extra things was learning the ancient art of copper plate making and etching, a craft so old and so slow that almost nobody does it anymore. Before you ever put a mark on the plate, you spend two hours preparing it by hand, sanding and grinding the copper smooth, working it in long careful strokes, cleaning, buffing it, grinding it, until the surface is ready to receive what you’re about to give it. 

You could use machines. There are faster ways. But the point isn’t speed. The point is that the hand knows something the machine doesn’t, and the time you spend in that preparation is part of what goes into the work. The craft lives in the doing of it, not just in the result.

I thought about that for a long time while my arms ached and the copper slowly came to life under my hands.

I also thought about my kids.

Why Bother Working?

One of them told me recently that he doesn’t want to work. Not that he’s lazy, exactly, just that he’s asking the question out loud that a lot of people ask quietly: Why go through life just to work? What’s the point?

I didn’t have a clean answer for him, and I’m not sure I do now. For me, the work was always the point. Yes, part of it was about wanting to eat and have a few nice things; I won’t pretend otherwise. But that’s not what got me out of bed at five in the morning or kept me up thinking long after I should have been asleep. It was the making of something. The solving of a problem. The feeling of reaching for something just beyond my grasp and occasionally, briefly, touching it.

What I wanted to say to him, and maybe still will, is this: A life without challenge isn’t rest. It’s just emptiness with better lighting. The heartbreaks matter. The striving matters. Not because someone told you it should, but because the alternative, a smooth, frictionless passage through your years with nothing asked of you and nothing given, would leave you at the end of it with nothing to hold. No copper plates. No aching arms. No tears on a hilltop at sunset because you actually showed up for something.

I don’t know if that landed. I hope some version of it does, someday.

The Pursuit Continues

And here’s the other thing I keep coming back to, something nobody told me clearly enough when I was young: The pursuit never stops. It’s not supposed to. Curiosity isn’t a phase you graduate out of. Finding new things that excite the senses isn’t a young person’s luxury. And anyone who tries to set a standard about being “too young” or “too old” for something worth doing is selling you a story that serves them, not you.

I’m in Florence, while others are retiring and relaxing, grinding copper by hand and being humbled daily by instructors less than half my age, and it is, without exaggeration, one of the finest seasons of my life.

The mastery you build in any area —  a relationship, a craft, a business, a habit of mind — pays dividends that don’t show up in any ledger. Not wealth exactly, though sometimes that follows. Something richer than that. A life full of real experience. The kind you can feel in your chest when you’re standing on a hilltop at sunset and you realize you actually showed up for your own life.

That’s worth waking up for.

Even if the birds won’t let you sleep in.

Go ahead and make this week the one where you decide to stop going through the motions on the thing that matters most to you. Nobody’s grading you. That’s the whole point.

Eric Rhoads

P.S. I fly home on Mother’s Day, which feels right somehow. Florence gave me a lot of things this month, and gratitude is near the top of the list. 

Then, just days later, I’ll be heading to the Plein Air Convention & Expo in Branson. If you’ve been thinking about going, consider this your nudge. And if you’re looking for a gift idea for the artist mom in your life …  well, there it is. If you can’t make it in person, we’ll be streaming it online, and that’s genuinely worth doing. Come find us. The energy in that room every year is something you have to experience to believe, and the next best thing is watching it live from wherever you are. Details at pleinairconvention.com.

P.P.S. Speaking of once-in-a-lifetime, decision time is arriving for the Fine Art Connoisseur Japan trip this October, and I don’t want you to miss it because you waited a week too long. Japan is not a place you can manufacture on your own. The access we have — behind the scenes at the museums, the temples, the light on a bamboo grove in the morning, the way the culture treats craft and beauty as a form of devotion — it is unlike anything else in the world. This is a trip for people who want to experience Japan at a level most tourists never reach. The Fine Art Connoisseur trips are small, curated, and deeply considered. They don’t happen twice in the same way. If Japan has been on your list, this is the one. A few spots remain, and we will sell out. Have a look and make your decision soon at finearttrip.com/japan.

And there is a painters’ trip right after Japan — four days painting in Japan for those on the Fine Art Connoisseur trip, and then a flight to China for an amazing painters trip. www.pleinairtrip.com/china

P.P.P.S. One more thing, and this one is quite special. The Adirondack Publisher’s Invitational is coming up, and if you’ve never heard of it, that’s partly the point. This is an intimate gathering of painters set against some of the most breathtaking landscapes in the American Northeast, where the light comes off the lakes in a way that makes you understand immediately why the Hudson River School painters never wanted to leave. We will paint in some of the exact spots they painted. It’s the kind of week where the conversation over dinner is as valuable as anything that happens in front of the easel. If you believe you belong in a room like that, I’d love to have you. Reach out and let’s talk about whether it’s the right fit. www.paintadirondacks.com
Is Mastery Cuckoo?2026-05-03T07:24:41-04:00